This Is Not Your Father's Refrigerator

Refrigerators have been made the same way for the last 60 years.  That’s about to change dramatically thanks to technological wonders created by Whirlpool Corporation that manufacturers JennAir, Kitchen Aid and Whirlpool appliances.  Homeowners in Chattanooga will be attracted to the new SlimTech refrigerator which features a door that is 66% thinner than standard refrigerators.   The new profile created by the SlimTech will increase interior capacity for homeowners in Chattanooga by 25%. 


Here's the reason why the SlimTech will change the world of refrigerators for the better forever among homeowners in Chattanooga.  Since 1960 refrigerators have used foam and plastic for interior insulation to keep the temperature inside the fridge at temperatures needed to preserve food.  The insulation in the SlimTech is housed inside a steel structure that allows the fridge to have straighter lines and shaper angles than cannot be replicated by molded plastic which is used for the insides of refrigerators manufactured today. The result is that doors and sides are much thinner, increasing inside capacity by nearly 20% from 17 to 21 cubic feet.


SlimTech refrigerators will be more spacious, 50% more energy efficient and quieter because these refrigerators require fewer compression cycles which is what causes operating noise. From a design perspective, the advantages are almost endless.  Refrigerators can have a much smaller presence in a kitchen, providing opportunities to use space more efficiently and creatively.


Whirlpool envisions that homeowners in Chattanooga will have multiple refrigerators throughout the home allowing for more discreet refrigeration spaces that could be seamlessly brought to other rooms of the house or be contained within other pieces of furniture.  SlimTech fridges have been slimed down much in the same way televisions have become much thinner. 


Whirlpool plans to unveil the new SlimTech fridge at the Consumer Electronics Show in January and we are hopeful that it will make an appearance at the Kitchen & Bath Industry Show in February. 


How can you improve the functionality, environmental efficiency and enjoyment of a new dream kitchen?  Give us a call at 423-266-0077 or make an appointment to visit our showroom either in person at 2601 Broad St. and let us show you how to make your dreams a reality.

2025 Residential Remodeling Outlook: A Strong Market with High Demand

April 2, 2025
The home renovation sector is flourishing, maintaining the robust expansion observed in previous years. Homeowners across the country are putting money into homes, emphasizing both functional enhancements and fashionable changes. Projected spending on home improvements are expected to surpass $1.2 trillion, indicating strong demand, fueled by economic conditions, changing lifestyle requirements, and a growing desire for eco-friendly, personalized living environments 2025 Remodeling Industry Forecast: Key Trends & Insights Kitchen renovations make up for thirty eight percent of all home improvement projects, and 26% of homeowners plan to update their bathrooms. 17% of homeowners are expanding homes with additions like guest suites and multi-generational living spaces. 20% of remodeling projects will be on outdoor living enhancements, reflecting the growing trend of creating functional, comfortable exterior spaces. 14% of home improvements will prioritize energy efficiency, with upgrades like solar panels, new windows, insulation, and eco-friendly appliances. 11% of homeowners are investing in storage and organization solutions, like finishing basements or turning attics into usable spaces. Key Factors Driving Home Renovations in 2025 Efficiency and Sustainability: Rising utility costs and environmental awareness are causing homeowners to invest in energy efficient solutions, including improved insulation, solar power, and high-efficiency appliances. Remote Work and Home Offices: With hybrid work remaining a standard practice, many homeowners are creating dedicated office spaces to enhance productivity and comfort. Aging in Place: As more people plan to stay in their homes long-term, renovations featuring accessibility improvements (wider doorways, ramps, barrier-free showers) are becoming more common. Multi-Generational Living & In-Law Suites: The need for additional space to accommodate extended family is driving a rise in home additions and separate living areas. Home Value Appreciation: While property values increase and housing inventory stays low, homeowners choosing to renovate their existing homes rather than relocate, boosting both utility and resale value. Why 2025 is a Great Year to Renovate In spite of economic ups and downs, 2025 is looking to be a hopeful year for home improvements. The renovation sector is experiencing increased stability, especially regarding the availability and prices of materials. Lumber prices have stabilized, and numerous building materials are at their lowest prices since prior to 2020. This makes home improvement tasks more accessible and budget-conscious, enabling homeowners to proceed with assurance, fewer setbacks, and enhanced financial management.

How Kitchen and Bathroom Renovators Can Cut Costs Without Cutting Quality

April 2, 2025
For renovation companies, maintaining profitability while delivering high-quality results is a constant balancing act. Fortunately, there are several ways kitchen and bathroom renovators can reduce project costs without compromising craftsmanship or client satisfaction. 1. Build Strategic Supplier Relationships Partnering with reliable suppliers who offer volume discounts or trade pricing can make a big difference over time. Establishing long-term relationships also helps ensure priority access to materials and better terms, especially during supply chain fluctuations. 2. Standardize Design Elements Whenever possible, using standardized cabinet sizes, fixtures, and finishes can streamline both purchasing and installation. This not only saves time on-site but reduces waste and simplifies inventory management across multiple projects. 3. Train and Cross-Skill Your Crew Well-trained teams work faster and more accurately, reducing costly mistakes and rework. Cross-training staff on both kitchen and bathroom installations can improve scheduling flexibility and help avoid project delays. 4. Buy in Bulk, Strategically For frequently used items like tile, hardware, and grout, buying in bulk at discounted rates can significantly cut costs. However, it’s important to track usage trends to avoid overstocking materials that may go unused. 5. Leverage Project Management Tools  Digital tools that help track timelines, budgets, and labor allocation can minimize miscommunication and reduce overruns. The more visibility you have into the project lifecycle, the easier it is to identify cost-saving opportunities. Conclusion Efficiency is the backbone of a profitable renovation business. By optimizing supplier relationships, standardizing processes, and investing in skilled labor and technology, kitchen and bathroom renovators can consistently deliver high-quality results, while protecting their bottom line. Small changes in how you operate can lead to significant savings over time and help you stay competitive in a fast-moving industry.

Key Considerations for Bathroom Remodels in 2025: A Guide for Contractors and Designers

March 20, 2025
As we enter 2025, demand for modern, functional, and stylish bathrooms continues to grow. Homeowners are prioritizing comfort, efficiency, and sustainability in their renovation projects. For contractors, interior designers, and suppliers, staying ahead of these trends is essential to offering value-driven solutions that align with customer expectations. Whether working on high-end residential projects or multifamily developments, here’s what to consider when planning a bathroom remodel. Showerhead Innovations: Meeting Consumer Demand for Style & Sustainability Upgrading showerheads is a cost-effective yet impactful way to modernize a bathroom. Understanding the latest trends helps businesses recommend the right solutions based on client preferences: Eco-Conscious Showerheads – Water efficiency is a growing concern for homeowners. Low-flow models with aerating technology provide a luxurious experience while reducing water consumption, making them a compelling choice for sustainability-focused projects. Rainfall Showerheads – These premium fixtures cater to clients looking for spa-like experiences at home. They offer an upscale aesthetic that enhances property value and appeal. Multi-Function Showerheads – Flexibility is key in modern renovations. Adjustable settings allow users to customize water pressure, meeting the needs of multi-generational households and luxury home buyers. By staying informed on showerhead advancements, contractors and suppliers can guide homeowners toward solutions that balance aesthetics, functionality, and water efficiency. Vanity & Sink Replacements: Aesthetics & Storage Optimization Vanities and sinks play a crucial role in bathroom design, blending practicality with visual appeal. For remodelers and suppliers, offering a mix of modern and space-saving options ensures client satisfaction: Dual-Sink Vanities – Popular in master bathrooms and shared spaces, these setups improve convenience and storage, making them a must-have in mid-to-high-end remodels. Wall-Mounted Vanities – Floating vanities create a sleek, contemporary look while maximizing floor space, making them ideal for small bathroom renovations. Designer Faucets – Finishes such as matte black, brushed gold, and polished chrome continue to trend, offering customization options that elevate a bathroom’s aesthetic appeal. Providing a curated selection of modern vanities and sinks enables contractors and designers to align their offerings with client preferences while enhancing overall project value. Bathtub Installations: Luxury & Functionality in Modern Remodels Bathtubs remain a sought-after feature in high-end and family-friendly renovations. Choosing the right model for each project ensures both aesthetic cohesion and functional benefits: Freestanding Tubs – A staple in luxury bathroom designs, these statement pieces appeal to homeowners seeking a spa-like atmosphere. Built-In Tubs – Space-efficient and practical, built-in tubs integrate seamlessly with bathroom layouts, making them ideal for condos and smaller homes. Whirlpool & Soaking Tubs – Homeowners looking for therapeutic benefits appreciate whirlpool tubs with jet systems, while deep soaking tubs provide a more immersive relaxation experience. For contractors and designers, offering tailored recommendations based on space constraints, budget, and customer preferences ensures a well-rounded approach to modern bathroom remodeling. Final Thoughts  As the home renovation market evolves, businesses involved in bathroom remodeling must stay informed about the latest design trends, material innovations, and sustainability considerations. By prioritizing quality fixtures, space-efficient designs, and eco-friendly solutions, contractors, interior designers, and suppliers can enhance client satisfaction and position themselves as industry leaders in 2025.
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